Ad Rates

National Rate
Rate – $16.25 per column inch

We offer our local rates to ALL advertisers. Welcome to the neighborhood!


Local Retail Rates and Frequency Discounts

1x 2-4x 5-10x 11x
Center Spread (Double Truck) $1500 $1225 $1075 $950
Full Page $825 $675 $600 $525
1/2 page (Vertical or Horizontal) $600 $400 $350 $325
1/3 page (Vertical or Horizontal) $350 $275 $250 $225
1/4 page $275 $225 $200 $175
1/6 page (Vertical or Horizontal) $200 $175 $150 $125
1/2 page (Business Card) $125 $100 $85 $75

All rates net to SMU Campus Weekly


Early Payment Discount

5% discount applies to all ads paid in full and artwork submitted by 5 p.m., one week before publication.


Campus Display Rates and Frequency Discounts

(SMU departments/organizations only)

1x 2-4x 5+
Center Spread (Double Truck) $1225 $1075 $950
Full Page $675 $600 $525
1/2 page (Vertical or Horizontal) $400 $350 $325
1/3 page (Vertical or Horizontal) $275 $250 $225
1/4 page $225 $200 $175
1/6 page (Vertical or Horizontal) $175 $150 $125
1/2 page (Business Card) $100 $85 $75

Early Payment Discount

5% discount will be given to campus ads if art and payment are received by 5 p.m. one week before publication date.


Add a Pop of Color
Color charges are in addition to the cost for black and white space.

Black and one color $100
Black and two colors $200
Black and three colors $300
Full Color $295 –BEST DEAL!–

ColorExamples


Classified Advertising
SMU Campus Weekly and The Daily Campus offer classified space to the campus and area community in print and online. To place a classified ad, go to smudailycampus.com/classifieds and click the green “Post Classifieds” button. Create your account and you’re ready to advertise! All SMU email addresses receive one free online classified category!

• The Daily Campus Advertising Manager reserves the right to reject any ad
• Refunds cannot be issued for cancelled ads


Contact Classified Department

Call 214-768-4554.

E-mail smucw_classads@smu.edu.


Front Page Sponsorship

Premium front page placement, banner strip ad

Bottom Banner on Front Page, 10.38 in x 2 in, full color $815.00
Top Banner on Front Page, 10.38 in x 2 in, full color $950.00

Sodoku Sponsorship

Get premium placement for your business or event!

Per week $100.00
Per month $325.00

Standard color charges apply


Front Page Notes

Make an impact with ads that stick.

$115 per thousand. Full press run required.

Please submit two approval copies to our advertising office two weeks prior to distribution. Full press run must be received by printer one week before distribution.


Preprinted Insert Rates

Stand out from the crowd with a specialized insert.

$103 per thousand 5,000 minimum

$155 per thousand Multi-advertiser rate

 

Deliver to

Midway Press Inc.

Attn: Doug Jeffrey

645 Regal Row

Dallas, TX 75247

972-331-9351


Advertising Sales

Contact our advertising team for more information about advertising with The Daily Campus, SMU Campus Weekly or any other Student Media Company, Inc. publication.
214.768.4111
smucw_ads@smu.edu


Press Information

Midway Press, Inc.

Attn.: Doug Jeffery

645 Regal Row, Dallas, TX 75247

972-331-9351