1964: Stanley Marcus publishes ‘What’s Right With Dallas’

On New Year’s Day 1964, little over a month after JFK’s assassination, “What’s Right with Dallas,” a controversial Neiman Marcus advertisement written by CEO Stanley Marcus was published in newspapers around the country. In his ad, Marcus noted the good he saw in Dallas, but also, shed light on how the city could use this period of self-examination for its own betterment.